Welcome to Charcha (the "App") where one of our main concerns is to protect and respect your privacy. We provide this Privacy Policy explaining how we collect, use, and disclose Information that we obtain about Users to our App. Please ensure you have read these before you start using the App based services.

We may collect Information directly from you. For example, we may collect Information such as your full name, telephone number, e-mail address, etc.

We may automatically collect Information through your use of the App using cookies and other technologies. This Information may include, without limitation, information about your operating system, settings and system configurations, location, IP address, device model, device ID and other unique device identifiers etc.

We may also collect certain information about you from third parties like Facebook, Instagram and other social media or other sources. Also we may collect information from other publicly available sources

We may automatically collect Information through your use of the App using cookies and other technologies. This Information may include, without limitation, information about your operating system, settings and system configurations, location, IP address, device model, device ID and other unique device identifiers etc.

For certain activities, such as when you register, upload content to the App, or contact us directly, you may provide some or all of the following information:

• Registration information such as name, email and phone number
• Profile information, such as name and profile image
• Any User generated content, such as comments, photographs, videos, and articles that you may upload on the Ap
• Information in correspondence you send to us
• You may allow us to access your camera or photo album. Further, to be able to add and modify certain content and for other purposes listed herein, you may allow us to access your location.
• You are recommended to be cautious about sharing any sensitive or confidential details about yourself. Some of the personal details we recommend not sharing are email addresses, URLs, instant messaging details, credit card details, identity card numbers, drivers' license details and other sensitive information which may be open to abuse or misuse.
• You are also recommended to be cautious about posting any sensitive details about yourself on your profile, such as your religious denomination and health details. While creating your profile, you may willingly provide this information. however, it is not mandatory to do so. Be informed that photographs you post can also reveal information about you. Where you do upload and choose to tell us sensitive information about yourself, you are explicitly consenting to our processing of your information and making this public to other users.

The Personal Information we obtain about you may be used for:

• Verification of your account and for informational and operational purposes, which may include management of your account, customer service, system maintenance, and more, including periodic service-related announcements through emails;
• Upgrading and customizing our services and introducing new features;
• Tailoring our service as per your preferences, deduced through the information collected from you;
• Analyzing your preferences based on your activities on the application to recommend relevant content;
• Conducting research and analysis of users to operate, evaluate and improve our business and Services;
• Ensuring the security of our Service;
• Ensuring legal compliance;
• Performing auditing, research and analysis in order to maintain, protect and improve our Service;
• For the enforcement of this Privacy Policy and/or our Terms of Service or any other purpose referenced herein or therein, including to protect the rights of our customers, their end users, and the general public;
• For contacting the users and sending customized or user specific notifications; and
• We may also use Information that has been de-identified and/or aggregated for purposes not otherwise listed above.

Charcha respects your privacy and will not sell or otherwise disclose your Personal Information, except as described in this Privacy Policy or otherwise disclosed to you at the time of data collection.

• Vendors and Service Providers
Information we receive may be shared with vendors and service providers, who might perform certain services on our behalf and in relation to the purposes described in this Privacy Policy. For example, we may use third parties to help us provide customer support; assist with data storage, and more. We require these vendors and service providers by contract to only process Personal Information in accordance with our instructions and as necessary to perform services on our behalf or comply with legal requirements.
• Marketing
No information collected will be rented, sold, or shared with other people or non-affiliated companies for purposes including their direct marketing, unless your permission is received. To the extent permitted under applicable law, the access to the data may be allowed to third parties, here the data being that is collected automatically by the Service to enable the delivery of online advertising on this App, or otherwise facilitate transmittal of information that may be useful, relevant, valuable or otherwise of interest to you.
• Merger, Sale, or Other Asset Transfers
In case in future the company is involved or goes through a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of assets, or transition of service to another provider, then your Personal Information collected through the application over time may be subjected to transfer or sale as part of such a transaction as permitted by contract and/or the law. The use of your Personal Information following any of the previous events will be governed by the provisions of the Privacy Policy in effect.
• Legal purposes
We may disclose information to respond to court orders, legal process, law enforcement requests, legal claims or government inquiries, and to protect and defend the rights, interests, safety, and security of Kakcho Fashions Pvt. Ltd., our affiliates, users.
• With Your Consent
Your Personal Information may also otherwise be disclosed provided we have your permission.

You may have the right, under certain laws, to request access and receive details of the information we maintain about you, to update and correct inaccuracies, to restrict or object to the processing, to have certain or whole information blocked, or deleted, as appropriate. Although, the above mentioned rights may be limited in some circumstances by local law requirements.

Where required by law, we obtain your consent for processing certain Personal Information collected through cookies or similar technologies, or used to send you direct marketing communications, to collect your location information or when we carry out other processing activities for which consent may be required. If consent is required for the processing of any of your Personal Information, then you may edit or withdraw your data at any time, free of charge. When you do so, this will not affect the lawfulness of the processing before your consent withdrawal.

We may update this Privacy Policy from time to time. When we update the Privacy Policy, we will notify you by updating the “Last Updated” date at the top of this policy and posting the new Privacy Policy and providing any other notice required by applicable law. We recommend that you review the Privacy Policy each time you visit the App to stay informed of our privacy practices.


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